• News
  • Home
  • In Profile
  • Finance
  • Legal
  • Technology
  • Events
  • Features
  • Well Being
  • Marketing
  • HR & Recruitment
  • About
  • Advertise
  • Events Calendar
  • Business Wall
  • Subscribe
  • Contact
  • 0843 289 4634
Twitter LinkedIn YouTube
Trending
  • Document Management Company Celebrating Award Success For Third Consecutive Year
  • Podcast advertising: A lesser-known secret to marketing success
  • 7 effective tips for achieving a better work-life balance as a self-employed professional
  • Education and Culture: Tools against workplace stress
  • Ensuring Ethical AI Practices Tailored to Your Industry’s Needs
  • European Business Lenders Forecast Spiralling Fraud Rates
  • Autumn Statement sparks SME hope, but there is more work to be done
  • Why Too Much Ego is Disastrous in a Transformation Project
Twitter LinkedIn YouTube
SME Today
  • About
  • Advertise
  • Events Calendar
  • Business Wall
  • Subscribe
  • Contact
  • 0843 289 4634
  • News
  • Home
  • In Profile
  • Finance
  • Legal
  • Technology
  • Events
  • Features
  • Wellbeing
  • Marketing
  • HR & Recruitment
SME Today
  • About
  • Advertise
  • Events Calendar
  • Business Wall
  • Subscribe
  • Contact
  • 0843 289 4634
You are at:Home»Features»The material risk: Protecting your brand’s integrity 
branded goods

The material risk: Protecting your brand’s integrity 

0
By sme-admin on January 13, 2023 Environment, Features

It’s certainly not news that identity fraud remains one of the biggest threats in the UK. In the last 12 months, business leaders estimate that identity fraud has on average cost their business £398,520, with a total of over £609.8 million stolen through fraud and scams in the first half of 2022.

Increasing fraud types

Such is the concern over the rapidly rising numbers in fraud cases, that UK Finance is urging that it must be considered a national security threat, as some fraud types have increased and criminals continue to adapt their methods.

From employee impersonation and faulty products being sold on the black market to stolen IDs and data breaches, criminals have been relentless in targeting and defrauding organisations across every sector. While much of it is all part of the rising tide of cybercrime, one type of fraud which is being erroneously overlooked by businesses is through branded products.

Why brand protection is king

A business’ brand is its own fingerprint; it’s what sets it apart from the rest. It is its stamp of quality, on which customer loyalty is built. Brand protection is vital for any business – but if its redundant or obsolete branded goods fall into the wrong hands, this can lead to identity fraud, counterfeit goods, and the tarnishing of a business’ reputation.

Safe and responsible disposal

There are ways to avoid this from happening, and one viable method is for firms to destroy any unwanted branded products – whether clothing, uniforms or other merchandise – ensuring that they are not able to be used or exploited. While this prevents serious damage to the organisation, disposing of them responsibly means that it is also being ethically accountable as a business by reducing landfill waste and enabling reuse of raw materials where possible. This isn’t something businesses have to do alone – but it’s essential they treat branded items as confidential information.  Through using industrial equipment, crosscut technology and a variety of shred size options, a recycling and waste management specialist offering a confidential product destruction service will work with companies, taking equal responsibility, to destroy their items and keep their brand protected.

What types of branded products can be collected and destroyed?

Examples include (but are not limited to):

  • Faulty, redundant & out of date products
  • ID cards & security passes
  • Uniforms, corporate clothing & accessories
  • Counterfeit & confiscated goods
  • Sample prototypes
  • Branded goods

Don Robins, Managing Director of Printwaste, also advises: “It is recommended that staff collecting a business’s branded uniforms, clothing or other labelled products are also BS7858 security vetted, in order to safely transfer the confidential material onto a GPS tracked shredding vehicle, where they will be transported back to a high-security shredding facility for destruction. After shredding has taken place, a Certificate of Destruction will be given to the company to confirm safe destruction of the data, in compliance with European standard BS EN 15713.

“Destroying an organisation’s branded products provides assurance to them that they are not going to be abused, as well as keeping its reputation intact and preventing criminal activity.”

Waste-to-Energy

The other major benefit of branded product shredding is that the shredded clothing, as well as other destroyed branded items, will be sent on to a Waste-to-Energy (WtE) plant after all recyclable elements are removed from the destroyed material. Here, they will be used to create electricity (after shredding, the fabric fibres are too weak to be woven together again and recycled). WtE is a process which generates electricity and/or heat from the incineration of waste. It’s considered a form of renewable energy and is an effective way of treating waste to save the majority of it going to landfill.

By recycling responsibly, this helps businesses contribute towards their sustainability goals.

About Printwaste

Established in 1983, Printwaste is a recycling, confidential shredding, compliance and waste management specialist, which has evolved to meet the needs of the marketplace, changes in legislation and the requirement to protect the environment. It provides a range of solutions to thousands of companies across the UK, helping customers become a zero-to-landfill business.

 

Share. Facebook Twitter Pinterest LinkedIn Tumblr Email

Related Posts

Why Too Much Ego is Disastrous in a Transformation Project

Fire Safety: How to Protect Your Business With 5 Simple Steps

Coworking Spaces Increase By 125% as Professionals Increasingly Seek Flexibility

Comments are closed.

Follow SME Today on Linkedin and share all the topics you find interesting

The Newsletter

Join our mailing list to receive the latest news and updates from SMEToday
Read our Latest Newsletter:

Sign Up
Events Calendar
    • Marketing
    November 24, 2023

    Ten Red Flags to Look for When Hiring a Marketing Agency in 2024

    November 13, 2023

    The Power of a Name – Expert Tips for Naming Your Business

    • Finance
    November 29, 2023

    European Business Lenders Forecast Spiralling Fraud Rates

    November 27, 2023

    Autumn Statement sparks SME hope, but there is more work to be done

    Protean Inbound Marketing
    • Health & Safety
    November 21, 2023

    Fire Safety: How to Protect Your Business With 5 Simple Steps

    September 5, 2023

    The Importance of Preventing Falls in the Workplace

    Discover Maximizer
    Discover Maximiser
    • Events
    November 15, 2023

    The Great Christmas Raffle Raising Vital Funds For Charities

    September 28, 2023

    Brighton Half Marathon Youth Races Returning in 2024

    • Community
    November 17, 2023

    Cherishers 811 CIC Wins Bronze & Silver Stevie® Award In 2023 Stevie Awards For Women In Business

    November 15, 2023

    The Great Christmas Raffle Raising Vital Funds For Charities

    • Food & Drink
    November 8, 2023

    Brownie business reaches ‘epic’ proportions with support from Delivered UK and The APC network

    August 8, 2023

    London’s Remote Work Coffee Shop Guide: work-friendly independents and small chains closest to every tube stop in London’s Zone 1

    • Books
    November 27, 2023

    Why Too Much Ego is Disastrous in a Transformation Project

    November 16, 2023

    The Fenton Elliott Business Book Club

    About

    SME Today is published by the same team who deliver The Great British Expos’. We have been organising various corporate events for the last 10 years, with a strong track record of producing well managed and attended business events across the UK.

    Join Our Mailing List

    Receive the latest news and updates from SMEToday.
    Read our Latest Newsletter:


    Sign Up
    Twitter YouTube LinkedIn
    Most Recent Posts
    November 30, 2023

    Document Management Company Celebrating Award Success For Third Consecutive Year

    November 30, 2023

    Podcast advertising: A lesser-known secret to marketing success

    November 29, 2023

    7 effective tips for achieving a better work-life balance as a self-employed professional

    November 29, 2023

    Education and Culture: Tools against workplace stress

    November 29, 2023

    Ensuring Ethical AI Practices Tailored to Your Industry’s Needs

    Categories
    • Books
    • Community
    • Education and Training
    • Environment
    • Events
    • Features
    • Finance
    • Food and Drink
    • Health & Safety
    • HR & Recruitment
    • In Profile
    • Legal
    • Marketing
    • News
    • Property & Development
    • Sponsored Content
    • Technology
    • Transport
    • Well Being
    Copyright © 2020 SME Today.
    • ABOUT SME TODAY: THE GO TO RESOURCE FOR UK BUSINESSES
    • Privacy
    • Contact

    Type above and press Enter to search. Press Esc to cancel.