Close Menu
  • News
  • Home
  • In Profile
  • Finance
  • Legal
  • Technology
  • Events
  • Features
  • Wellbeing & Mental Health
  • Marketing
  • HR & Recruitment
  • About
  • Advertise
  • Events Calendar
  • Business Wall
  • Subscribe
  • Contact
  • 0843 289 4634
X (Twitter) LinkedIn YouTube
Trending
  • Why Most Small Businesses Are Invisible Online — And How to Fix It
  • Founders charity dinner set to raise funds for epilepsy care
  • Staying nimble: why small teams are better at tackling big disruption
  • EES causing 6-hour airport queues: How UK business travellers should prepare
  • SMEs are borrowing more to cover tax bills and refinance debt
  • Fast-Growth 50 Ceo Shares Five Lessons From Her First Year Leading Westspring It
  • Award-Winning Charity Launches New Initiative To Connect Local Organisations
  • What Could a Reform Government Mean for Wills, Inheritance and Financial Planning?
X (Twitter) LinkedIn YouTube
SME Today
  • About
  • Advertise
  • Events Calendar
  • Business Wall
  • Subscribe
  • Contact
  • 0843 289 4634
  • News
  • Home
  • In Profile
  • Finance
  • Legal
  • Technology
  • Events
  • Features
  • Wellbeing
  • Marketing
  • HR & Recruitment
  • Travel
SME Today
  • About
  • Advertise
  • Events Calendar
  • Business Wall
  • Subscribe
  • Contact
  • 0843 289 4634
  • Twitter
  • LinkedIn
  • YouTube
  • RSS
You are at:Home»HR & Recruitment»5am The New 9am Under New Flexible Working Regime
People management platform Employment Hero is predicting a huge upsurge in parents starting work early under new Flexible Working laws

5am The New 9am Under New Flexible Working Regime

0
Posted By Greg Robinson on April 3, 2024 HR & Recruitment, News

People management platform Employment Hero is predicting a huge upsurge in parents starting work early under new Flexible Working laws.

The law change, which comes into effect on April 6, will require that employers consider employee requests for flexible working in good faith and consult with them on how they might be able to make them work.

Employees will also be able to make these requests on “day one” of their employment, meaning new starters might look to set new patterns of work immediately.

Employers can still reject a request for flexible work if it is plainly unworkable and would harm business operations.

HR experts at Employment Hero, which already embraces flexible working, predict the change will lead to a massive increase in the UK’s 13 million working* parents requesting flexible working hours.

Employment Hero CEO Ben Thompson commented: “The traditional 9-5 workday no longer meets the needs of our team, especially parents. At Employment Hero, we embrace remote work and empower our team to craft

Ben Thompson, CEO, Employment Hero
Ben Thompson, CEO, Employment Hero

their own schedules. We’ve observed a significant shift among parents, who are opting to begin work as early as 5am, so they can tackle work before attending to their children’s school or childcare commitments around 9am. This early start allows them the flexibility to wrap up work earlier in the afternoon, prioritising family time and avoiding the rush to complete tasks after picking up their children. 5am is evolving into the new 9am.”

“The UK has roughly 13 million working parents. Not all of them will switch to flexible working – but millions will. Employers should be proactive in updating their policies to reflect this new normal, because if they don’t, these parents will take their experience somewhere where it is more valued**.”

Lucy Sharp, a full-time employee at Employment Hero, is just one parent embracing this new normal:

“Juggling full-time work as a mum of two is hard. If I had to manage 9-5 office hours alongside a commute, childcare expenses, school runs and after school clubs, then full-time employment would literally be impossible for me. I feel very lucky that I’m encouraged to embrace flexible working at Employment Hero. Being able to choose my own hours means I feel valued, and it gives me freedom to enjoy those little but important moments with my kids.”

Employment Hero has adopted a fully remote working policy for the last 4 years.  Since transitioning to a remote model, they have witnessed remarkable growth – head count has increased 5x, revenue has soared almost seven-fold, and their valuation has increased by approximately $1.7 billion.

“We’re living proof that flexible work benefits both employees and employers” Thompson continues.

“This debate over allowing people to work flexible hours or not is at the expense of more valuable discussions around productivity and innovation. Employees like Lucy are invaluable to our business – so we will do anything in our power to ensure she is the happiest, most productive version of herself while at work.“

Share. Facebook Twitter Pinterest LinkedIn Tumblr Email

Related Posts

Making Tax Digital 2026: The Complete Guide for UK Small Businesses

Loo Of The Year Awards Invited To Speak At Major International Industry Event

As the World Cup kicks off, fake FIFA websites surge & FBI warns fans

Comments are closed.

Follow SME Today on Linkedin and share all the topics you find interesting
Porsch Reading – Find Your Perfect Business Partner
Mastermind9
Events Calendar
    July 9, 2026 8:30 am

    The AI Edge Masterclass

    July 19, 2026 10:00 am

    South West Expo Swindon

  • Marketing
June 19, 2026

Why Most Small Businesses Are Invisible Online — And How to Fix It

June 17, 2026

One Factor Separating Businesses Winning in Google and AI Search

  • Finance
June 18, 2026

SMEs are borrowing more to cover tax bills and refinance debt

June 17, 2026

What Could a Reform Government Mean for Wills, Inheritance and Financial Planning?

  • People
April 9, 2026

PSA President Returns From Global Summit As UK Spring Conference Heads To Leeds

March 24, 2026

The Fd Consultant Celebrates Four Award Shortlists Across Two Business Awards

  • Health & Safety
March 16, 2026

Health & Safety Trends To Look Out For In 2026

December 22, 2025

Businesses Step Up Their Washroom Standards As Loo Of The Year Figures Reveal Big Changes

  • Events
June 16, 2026

Why Every SME Needs an AI Strategy — Not Just AI Tools

June 12, 2026

State of the global corporate event market: Key trends as revenue set to hit £442bn

  • Community
June 19, 2026

Founders charity dinner set to raise funds for epilepsy care

June 17, 2026

Award-Winning Charity Launches New Initiative To Connect Local Organisations

  • Food & Drink
June 5, 2026

From Bee Stings to £9.4m: How Just Bee Honey Turned a Family Legacy into a Wellness Empire

May 22, 2026

Award-winning Arbroath pie maker achieves record sales following restaurant closure

  • Books
June 2, 2026

Build a Business So Good You’d Be Mad to Sell It

January 21, 2026

The CEO Mirage: Exposing the hidden traps that take smart leaders down

The Newsletter

Join our mailing list for the best SME stories, handpicked and delivered direct to your inbox every two weeks!

Sign Up
About

SME Today is published by the same team who deliver The Great British Expos’. We have been organising various corporate events for the last 10 years, with a strong track record of producing well managed and attended business events across the UK.

Join Our Mailing List

Receive the latest news and updates from SMEToday.
Read our Latest Newsletter:


Sign Up
X (Twitter) YouTube LinkedIn
Categories
  • Books
  • Business
  • Community & Charity
  • Education and Training
  • Environment
  • Events
  • Features
  • Finance
  • Food and Drink
  • Health & Safety
  • HR & Recruitment
  • In Profile
  • Legal
  • Marketing
  • News
  • People
  • Property & Development
  • Sponsored Content
  • Technology
  • Transport, Travel & Tourism
  • Wellbeing & Mental Health
Magazine Information
  • About SME Today
  • Editorial Submission Guidelines
  • Advertising
  • Privacy
  • Contact
Copyright © 2025 SME Today.
  • About SME Today
  • Editorial Submission Guidelines
  • Advertising
  • Privacy
  • Contact

Type above and press Enter to search. Press Esc to cancel.