• News
  • Home
  • In Profile
  • Finance
  • Legal
  • Technology
  • Events
  • Features
  • Well Being
  • Marketing
  • HR & Recruitment
  • About
  • Advertise
  • Events Calendar
  • Business Wall
  • Subscribe
  • Contact
  • 0843 289 4634
Twitter LinkedIn YouTube
Trending
  • Are You Ready For The Day When Mental Health & Welbeing Is A Legal Requirement At Work?
  • Document Management Company Celebrating Award Success For Third Consecutive Year
  • Podcast advertising: A lesser-known secret to marketing success
  • 7 effective tips for achieving a better work-life balance as a self-employed professional
  • Education and Culture: Tools against workplace stress
  • Ensuring Ethical AI Practices Tailored to Your Industry’s Needs
  • European Business Lenders Forecast Spiralling Fraud Rates
  • Autumn Statement sparks SME hope, but there is more work to be done
Twitter LinkedIn YouTube
SME Today
  • About
  • Advertise
  • Events Calendar
  • Business Wall
  • Subscribe
  • Contact
  • 0843 289 4634
  • News
  • Home
  • In Profile
  • Finance
  • Legal
  • Technology
  • Events
  • Features
  • Wellbeing
  • Marketing
  • HR & Recruitment
SME Today
  • About
  • Advertise
  • Events Calendar
  • Business Wall
  • Subscribe
  • Contact
  • 0843 289 4634
You are at:Home»Features»How setting up a small branch abroad can help your business grow
international focus, SMEs can tap into a plethora of overseas opportunities

How setting up a small branch abroad can help your business grow

0
By sme-admin on August 18, 2023 News

Author: Martyn Swann, Global Head of SME Distribution, AXA – Global Healthcare

 Starting a business abroad or expanding your business overseas is a goal for many, and it can be an overwhelming experience with challenges to overcome along the way. Ultimately, however, setting up a business abroad can have huge benefits for organisations of all sizes.

If you’re planning on growing your business abroad like we have done over the years at AXA – Global Healthcare, having people on the ground is a game-changer. We know that in an increasingly digital world, spurred on by the Covid-19 pandemic, remote working only continues to grow in popularity, but there’s still a lot to be said about the importance and relevance of face-to-face interaction.

In fact, when it comes to business, having a local presence and the ability to foster a tangible, positive relationship can be the difference between winning and losing business.

Local representatives can, and should, make the most of their close proximity to prospective customers or clients. Building trust with your customers could bring more opportunities. This is especially important if you’re in a market where you’re selling goods or a service proposition: being present will increase your success and conversion ratio – think greater traction, greater sales, greater retention – all because of valuable face-to-face conversations with your prospects, partners and local representatives.

So, how can businesses grasp these opportunities and make the most of having a small team of staff abroad?

Companies could consider sending a few members of staff out to a new location, who could then also scout out the best local expertise for the job. It’s all about bringing together a globally mobile team, with existing expertise and fresh local perspective – the best of both worlds. At AXA – Global Healthcare we adopted this approach in Southern Europe over ten years ago. And in the last five years, we’ve opened an office in Dublin and developed a team in Asia who are going from strength to strength.

This additional level of diversity offers growth opportunities in both personal and professional capacities – staff will account for a wider range of life experiences and views, with locals able to offer their expertise on the country and its customs, while existing employees hold vital expertise on the business itself.

The recent rise in the ‘work from anywhere’ mindset provides another great option for businesses wanting to expand, giving employers access to an even larger pool of talent. Having remote workers from all over the world coming together in one location can bring a host of new networks to your business, building potential for new customers or clients.

Properly supporting remote workers can be challenging. From the practicalities of working remotely, such as time zone differences and language barriers, to the practicalities of the job itself, like project management, payroll and training, there’s a lot to think about.

As managers, we must always ensure that an efficient, effective training and integration process is in place for new remote employees, as well as providing comprehensive benefits, including IPMI, which can support moving between global branches to boost employee satisfaction and retention.

Expanding abroad is a complex but exciting process and it’s important that businesses aren’t put off from taking that step because they believe that their organisation isn’t large enough.

As a business, expanding abroad might just be what you need – if it’s done in the right way, a strategic overseas expansion can bring fantastic business opportunities, more flexibility, better networks, which can all contribute to the successful growth of your business.

Share. Facebook Twitter Pinterest LinkedIn Tumblr Email

Related Posts

Document Management Company Celebrating Award Success For Third Consecutive Year

Podcast advertising: A lesser-known secret to marketing success

UK businesses increase office-related expenditures by a third to build appealing environments for staff returning

Comments are closed.

Follow SME Today on Linkedin and share all the topics you find interesting

The Newsletter

Join our mailing list to receive the latest news and updates from SMEToday
Read our Latest Newsletter:

Sign Up
Events Calendar
    • Marketing
    November 24, 2023

    Ten Red Flags to Look for When Hiring a Marketing Agency in 2024

    November 13, 2023

    The Power of a Name – Expert Tips for Naming Your Business

    • Finance
    November 29, 2023

    European Business Lenders Forecast Spiralling Fraud Rates

    November 27, 2023

    Autumn Statement sparks SME hope, but there is more work to be done

    Protean Inbound Marketing
    • Health & Safety
    November 21, 2023

    Fire Safety: How to Protect Your Business With 5 Simple Steps

    September 5, 2023

    The Importance of Preventing Falls in the Workplace

    Discover Maximizer
    Discover Maximiser
    • Events
    November 15, 2023

    The Great Christmas Raffle Raising Vital Funds For Charities

    September 28, 2023

    Brighton Half Marathon Youth Races Returning in 2024

    • Community
    November 17, 2023

    Cherishers 811 CIC Wins Bronze & Silver Stevie® Award In 2023 Stevie Awards For Women In Business

    November 15, 2023

    The Great Christmas Raffle Raising Vital Funds For Charities

    • Food & Drink
    November 8, 2023

    Brownie business reaches ‘epic’ proportions with support from Delivered UK and The APC network

    August 8, 2023

    London’s Remote Work Coffee Shop Guide: work-friendly independents and small chains closest to every tube stop in London’s Zone 1

    • Books
    November 27, 2023

    Why Too Much Ego is Disastrous in a Transformation Project

    November 16, 2023

    The Fenton Elliott Business Book Club

    About

    SME Today is published by the same team who deliver The Great British Expos’. We have been organising various corporate events for the last 10 years, with a strong track record of producing well managed and attended business events across the UK.

    Join Our Mailing List

    Receive the latest news and updates from SMEToday.
    Read our Latest Newsletter:


    Sign Up
    Twitter YouTube LinkedIn
    Most Recent Posts
    December 5, 2023

    Are You Ready For The Day When Mental Health & Welbeing Is A Legal Requirement At Work?

    November 30, 2023

    Document Management Company Celebrating Award Success For Third Consecutive Year

    November 30, 2023

    Podcast advertising: A lesser-known secret to marketing success

    November 29, 2023

    7 effective tips for achieving a better work-life balance as a self-employed professional

    November 29, 2023

    Education and Culture: Tools against workplace stress

    Categories
    • Books
    • Community
    • Education and Training
    • Environment
    • Events
    • Features
    • Finance
    • Food and Drink
    • Health & Safety
    • HR & Recruitment
    • In Profile
    • Legal
    • Marketing
    • News
    • Property & Development
    • Sponsored Content
    • Technology
    • Transport
    • Well Being
    Copyright © 2020 SME Today.
    • ABOUT SME TODAY: THE GO TO RESOURCE FOR UK BUSINESSES
    • Privacy
    • Contact

    Type above and press Enter to search. Press Esc to cancel.