Close Menu
  • News
  • Home
  • In Profile
  • Finance
  • Legal
  • Technology
  • Events
  • Features
  • Wellbeing & Mental Health
  • Marketing
  • HR & Recruitment
  • About
  • Advertise
  • Events Calendar
  • Business Wall
  • Subscribe
  • Contact
  • 0843 289 4634
X (Twitter) LinkedIn YouTube
Trending
  • Risk Assessments for Employees who are Deaf or have Hearing Loss
  • Nominations for the 2026 Bold Woman Award by Veuve Clicquot open
  • SEO 101 for SMBs: Reaching Customers with the Right Visuals
  • ChatControl is an Invasion of Our Digital Living Spaces
  • European Businesses Facing Increased Costs Due To Supply Chain Disruption
  • New measures to tackle fraud come into effect
  • Dementia Advocate Shares Tips For Supporting People With Dementia When Flying
  • SME Today talks to Sa’ed Anabtawi, Product Director, WOLF
X (Twitter) LinkedIn YouTube
SME Today
  • About
  • Advertise
  • Events Calendar
  • Business Wall
  • Subscribe
  • Contact
  • 0843 289 4634
  • News
  • Home
  • In Profile
  • Finance
  • Legal
  • Technology
  • Events
  • Features
  • Wellbeing
  • Marketing
  • HR & Recruitment
SME Today
  • About
  • Advertise
  • Events Calendar
  • Business Wall
  • Subscribe
  • Contact
  • 0843 289 4634
  • Twitter
  • LinkedIn
  • YouTube
  • RSS
You are at:Home»Features»The power of positivity: finding opportunity in times of adversity
positive thinking

The power of positivity: finding opportunity in times of adversity

0
Posted By sme-admin on October 20, 2022 Features

News headlines are dominated by negativity at the moment. With the ongoing cost-of-living crisis, climate change, the global repercussions of the war in Ukraine, and now the economic chaos around the mini-budget, you would be forgiven for being cynical about the prospects of building a business right now. 

With only 40% of startups surviving their first three years, the data doesn’t do much to detract from the pessimism. As a founder myself, I can empathise with the challenges that businesses are facing at the moment but in order to overcome these and achieve your objectives and business aspirations, it’s important to harness the power of positivity. Roei Samuel, Founder at Connectd provides SMEToday reader with some thoughts on how best to do this.Roei Samuel, Founder at Connectd

Accessing support 

Whilst collaborative in many ways, many aspects of building a business can be very personal to the people driving it. The desire to take control of your own destiny by turning a concept into a thriving business can be powerful, but it’s important to know that you don’t always have to go it alone. You are allowed to ask for help and, in many cases, you should.

Regardless of how dire the climate may seem, there will always be investors and advisors who are prepared to support great ideas and the people behind them. For both, the challenges that you are facing will likely be nothing new. These are people who have been there and done it before. They’ve made the mistakes that many businesses make and they’ve seen what it takes to drive a business through the scale-up journey. Utilise this knowledge and experience and allow those with experience to impart their value to you and your business.

Whether you are looking to secure financial support for your business through an investor, or you want to lean on the business acumen and industry knowledge that an advisor can bring,  it is important to position yourself and your business in a way that stands out and makes people take notice. Naturally, profitability and business longevity will be key factors, but investors and advisors often look to the people behind the business. The most successful relationships are those that are based on trust and honesty, with all parties pulling in the same direction with the single purpose of making the business a success.

With that in mind, don’t be afraid to discuss your challenges and share what support you require in order to overcome them. Individuals who are highly-motivated and demonstrate awareness are those that investors and advisors want to get behind.

The power of positivity 

During difficult periods, such as the current economic downturn, it can be hard to find the sustained optimism required to drive your business forward but it’s important to harness the power of positivity. Whilst external forces such as market conditions will have an impact on you and your business, it is entirely possible to maintain a level of control. Try to view the curve balls as lessons which can help improve your business. If budgets are hamstrung, find new ways to reduce costs. If you’re struggling to find time, can any of your processes be automated?

A quick look back at recent history tells us that from adversity stems opportunity. Global tech giants Whatsapp, Instagram, Uber and more were all born out of the 2008 financial crisis. Whether it be saving time, reducing costs, in each of these cases, founders identified innovative ways to deliver value to customers.

Consider how your product or service addresses the challenges facing your target audience such as cutting costs or improving efficiency and make it abundantly clear the value that you can deliver.

Turning the adversity into opportunity

Is it the easiest time to be running a business? No, but it’s far from impossible to grow your startup even in these challenging times.

By maintaining an optimistic outlook, you can help steer the direction of your business. Throughout your journey, maintaining a level of realism is vital, but successful founders will find optimism and positivity within every situation.

It is imperative that you remain conscious of the economic and market conditions,, but pushing to achieve your business goals with a positive mindset will result in growth and resilience.

Good luck – Roei Samuel, Founder at Connectd

Connectd-Logo

Share. Facebook Twitter Pinterest LinkedIn Tumblr Email

Related Posts

Risk Assessments for Employees who are Deaf or have Hearing Loss

European Businesses Facing Increased Costs Due To Supply Chain Disruption

Return fraud: what it is and how online retailers can protect themselves

Comments are closed.

Follow SME Today on Linkedin and share all the topics you find interesting

The Newsletter

Join our mailing list for the best SME stories, handpicked and delivered direct to your inbox every two weeks!

Sign Up
Personal Pension offer
Events Calendar
    • Marketing
    September 9, 2025

    SEO 101 for SMBs: Reaching Customers with the Right Visuals

    August 29, 2025

    OneMetric forms strategic partnership with RevOps expert to drive UK growth

    • Finance
    September 3, 2025

    Five ways to monetise your business EV chargers

    September 1, 2025

    Are you flying blind on your most important business decisions?

    • People
    August 14, 2025

    A Life Worth Saving – A Tribute to Dame Stephanie Shirley CH, 1933–2025

    August 12, 2025

    Finance Director Returns As Judge For National Business Awards

    • Health & Safety
    September 2, 2025

    1 in 3 employees anxious about lack of first aiders at work

    July 1, 2025

    Temperatures Soaring: Is Your Workplace Becoming Unsafe?

    • Events
    September 9, 2025

    Nominations for the 2026 Bold Woman Award by Veuve Clicquot open

    July 22, 2025

    South West Expo Delivers Outstanding Event at Swindon’s STEAM Museum

    • Community
    July 11, 2025

    Building community, one cause at a time

    June 23, 2025

    Celebrating One Year In Fairford Supporting The Community

    • Food & Drink
    August 22, 2025

    How to get stocked by major retailers as an SME

    July 18, 2025

    Warning to Small Businesses Over New Food Waste Regulations

    • Books
    September 3, 2025

    New book on conquering fear of public speaking

    August 7, 2025

    Learning to Leave a Legacy in Business

    About

    SME Today is published by the same team who deliver The Great British Expos’. We have been organising various corporate events for the last 10 years, with a strong track record of producing well managed and attended business events across the UK.

    Join Our Mailing List

    Receive the latest news and updates from SMEToday.
    Read our Latest Newsletter:


    Sign Up
    X (Twitter) YouTube LinkedIn
    Categories
    • Books
    • Community & Charity
    • Education and Training
    • Environment
    • Events
    • Features
    • Finance
    • Food and Drink
    • Health & Safety
    • HR & Recruitment
    • In Profile
    • Legal
    • Marketing
    • News
    • People
    • Property & Development
    • Sponsored Content
    • Technology
    • Transport & Tourism
    • Wellbeing & Mental Health
    • ABOUT SME TODAY: THE GO TO RESOURCE FOR UK BUSINESSES
    • Editorial Submission Guidelines
    • Privacy
    • Contact
    Copyright © 2025 SME Today.
    • ABOUT SME TODAY: THE GO TO RESOURCE FOR UK BUSINESSES
    • Editorial Submission Guidelines
    • Privacy
    • Contact

    Type above and press Enter to search. Press Esc to cancel.