All businesses need customers – fact! Attracting new customers takes considerable time, effort and money. So, once you’ve gained a customer, you should do everything in your power to keep them coming back for more! In this article CRM solutions expert Avrion offers useful tips for strategies for customer retention in CRM. What are the three pillars of customer retention? Before we delve into the strategies for Customer Retention in CRM, it is worth spending a moment looking at the fundamentals. According to The UK Ecommerce Association, the three pillars of customer retention and ongoing loyalty are: providing simplicity building trust ensuring…
Author: sme-admin
Great British Expos is excited to remind business professionals and entrepreneurs that the highly anticipated Twickenham Expo is only 2 days away. Taking place at the iconic Twickenham Rugby Stadium on 22 June 2023, this event offers a prime opportunity to connect, network, and conduct business. With more than 60 exhibitors and hundreds of delegates expected to attend, now is the time to secure your place and join this extraordinary gathering. This year, for the first time, Great British Expos has chosen the illustrious Twickenham Rugby Stadium as a venue, adding a touch of prestige to the occasion. Against the…
New research revealed today as part of National Women’s Enterprise Week (June 19th – 23rd) finds that female-owned businesses are more likely to turn a profit in their first month of trading when compared to those started by their male counterparts. The research, commissioned in conjunction with Sapio Research, polled 500 UK entrepreneurs, half of which were women and half of which were men, in order to understand the differing experience of entrepreneurship when it comes to funding, profitability, support and other areas of business. The funding to profitability gender gap The survey found that female entrepreneurs make money faster…
UK landlords are currently facing a myriad of challenges. It’s well documented how costly retrofitting properties to meet new energy efficiency standards can be, and with only a few years until the 2028 EPC deadline, most landlords are having to assess their finances to ensure their ratings sit at C or above to avoid fines of up to £30,000 – and there’s a lot of work to be done. LandTech data suggests that more than half of all rental properties in the UK have an EPC rating of D or lower. And, while the government has been working with banks…
Towards the end of 2022, the Office of National Statistics (ONS) reported 120,0001 job vacancies in the ‘professional scientific and technical activities’ industries, the fourth largest number from the data collected. As part of the ‘Levelling Up’ initiative, the government is committed to getting 200,000 people working in STEM fields by 2030 in a bid to close the skills gap. Data shows that the beginning of 2023 had nearly 6% more people2 working in the above industries compared to the end of 2022. This is promising – but there is still a long way to. Technical Foam Services (part of…
National Women’s Enterprise Week, the inaugural nationwide campaign dedicated to honouring and empowering female entrepreneurship, presents a key moment to delve into the untold narratives of women who have successfully forged their paths in the business realm. These trailblazers generously share the lessons they wish they had learned before embarking on their entrepreneurial journeys. Keep reading to uncover the wisdom they have acquired through their experiences, which can serve as inspiration for your own path to success. “What is the one lesson you wish you’d known as you started out on your entrepreneurial journey?” Alison Hall, CEO of Sosandar: “I…
Remote, the leader in building, managing, and supporting global, distributed workforces, has today announced the Turkey Aid Project, a new initiative to connect remote job seekers recovering from the Turkish earthquake with employers all over the world, helping victims rebuild their lives and earn a sustainable income. The Turkey Aid Project is completely free for both employers and workers. Employers based in any country can participate by hiring talent directly through their own entity in Turkey or through other means, like Remote’s global employment platform that enables companies to hire anyone, anywhere. Any company hiring remote workers can sign up for the Turkey…
AI has arrived and it’s making its presence known, from innovation to productivity, businesses are finding new and exciting ways to integrate Artificial Intelligence into their operations. Spurred on by the promise of an increase in productivity, around 64% of businesses expect to see AI improve their output levels. But how can AI improve CRM? CRM systems are already designed to improve lead management and make customer relationships easier to cultivate. Approximately 91% of organisations with more than 11 employees already use a CRM system. According to data analysis conducted by CRM experts partners, Pragmatiq, full AI integration with CRM software could change how organisations perceive the…
When Adam Taylor walked away from his job as an investment banker at Lehman Brothers in 2008, his vision for his future fell apart around him. This ambitious 26-year-old who had an ability with numbers yet had dyslexia, had imagined a life of learning and a career around money, investments, hedge funds – and then suddenly it was over. He was out. Done. “When I lost my job I was a bit lost. Who was I? I’d sort of lost my identity. What would come next for me?” Adam found that not only had he lost his job, he then…
As tech businesses boom across the UK, FDM Group, whose mission is to bring people and technology together, has given their top tips on attracting, engaging and retaining women in the industry. With this growth, it’s imperative businesses start taking action to improve gender equality within the industry in order to see its continued growth. At the current rate, the gender gap is not expected to close until 2120 – which demonstrates the need for proactive change and significant strides to be made. In fact, according to the European Institute for Gender Equality, improving gender equality would result in a 3.5% increase in GDP…